Cynroc, Inc., is a full-service marketing and visual communications firm. Our services include:
Website Design and Maintenance
You want a website that works for you. Cynroc websites are powerful marketing tools. We incorporate the latest technology and employ the most recent marketing web trends. We pull together all the critical components to create for your organization or business a website that separates you from, and raises you above your competition, that brings you a return on your investment and grows your business.
Cynroc websites are distinctive because they are built to bring you measurable results.
Why should a website built for marketing and sales be done by a professional web designer? Click here.
Graphic Design
You want your compelling message to connect with your target audience. Professional graphic design is like the smooth and highly effective moves of Michael Jordan—the pros make it look easy, but behind the finished product is talent, experience, hard work, and expertise. Do not confuse a professional with his tools—having Photoshop does not make a person a graphic designer any more than having a basketball makes him Michael Jordan. Cynroc graphic design melds quality thinkers and cutting edge talent to bring you measurable results.
Why should graphic design be done by a professional? Click here.
Illustration
Original illustration is a unique form of visual communication that appeals to the senses and creates immediate mental connections—it can take the viewer emotionally to another place, another time, another culture; or it can be used more academically to visualize key points in technical writing like training manuals, annual reports, or business presentations. Cynroc artists can individualize your brand with illustration that captures the subtle emotion you want to inspire in your target audience toward your company and your product.
Branding
A brand is the personification of a product, service or even entire company. Like any person, a brand has a physical “body”: the products and/or services it provides. People have character … so do brands. A person's character flows from his or her integrity: the ability to deliver under pressure, the willingness to do what is right rather than what is expedient. Our goal is to create a high equity brand and a comprehensive, but efficient, brand strategy that is aligned with your goals and objectives.
Marketing/Public Relations
According to Peter Drucker, “Marketing is so basic that it cannot be considered a separate function. Rather, it is the whole business seen from the point of view of its final result. That is, from the customer’s point of view.” That is where we start—from our customer’s desired final result: your definition of success—then we build a comprehensive plan for the creation, communication, and delivery of value to your target audience.
Media Planning
Deciding where and how to most effectively spend your advertising dollars can leave anyone with a costly headache. Media planning should result in an advertising campaign that fits your budget and contributes to the achievement of your business goals. Which media will reach your target market? Do you have an effective media strategy? How will you know if it’s working? Cynroc will create a plan, negotiate rates and added value, meet media specs, and follow up to ensure that placements are accurate and bring you results.
Advertising Design
“Advertising is totally unnecessary. Unless you hope to make money” – Jef I. Richards. One way to ensure money making – effective marketing campaigns that incorporate professional ad design. You have less than a second in print media to grab the attention of a potential customer. Cynroc designs ads with stopping power, to reach your target audience, and to fit the demographics of the media. Then, we measure the results of our placements in the context of your desired objectives.
Photography
Advertising photography is creative art that elicits emotions in your target audience that translate into a desire for your product. The advertising photographer is truly a specialist. Cynroc photographers capture the message and the spirit—whether it’s introspective, energetic,
or passionate.
Event Management
Event management—whether it’s a 3-day national business summit, a tradeshow, a company conference, a sports team gala season kick-off, or a golf tournament—requires solid expertise in marketing principles, knowledge and experience in logistics, and strong effective leadership. Cynroc begins with your desired outcomes, branding, target audience, conceptual design, and detailed logistical and budget planning; then provides full-time on-site management (we are the duck’s feet—intense below the surface, serene above), follow-up evaluation (measurement of success), and a final full written report.
Multimedia Presentation
Whether you want to be a confident professional presenter, or you want a display in your tradeshow booth that stops traffic, or you want flash motion graphics and interactive elements in your website that bring visitors back for more, Cynroc creates multimedia presentations that work because they are based on current marketing trends and achievement of your specific goals. Cynroc will put the “wow” factor in your presentation.
Copy Writing & Editing
Does your copy say what you mean? Is your message compelling? And, is it technically correct—the spelling, the grammar, the punctuation? Is it pithy? Does your text have a distinctive voice and does it call your reader to action? Is the writing style appropriate for the placement—technical, journalistic, advertising? Cynroc has a long successful writing record,
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